Wondering how to increase the response for your direct response marketing campaigns? Consider these helpful hints and tips.
We analyzed common mass media campaigns based on 5 factors: trust, targeting, audience, reach, costs, and response rates. Find out which one came out on top!
The best high-pressure marketing is lower cost, high impact, hyper-targeted, and easily measurable. Here’s the best way to achieve that, plus three other options.
Find out how to reach your audience by targeting through direct marketing. Learn types of targeting and how to use data effectively.
How to ensure everyone in your target demographic knows about your new product, service area, or upcoming event. Use a brand ambassador marketing campaign.
Did you know that 90% of Americans still use coupons? That’s not something you can just ignore. But, as a marketer, you need to use them in a way that delights customers while also growing your revenue.
Out of home advertising is the only traditional ad media that’s still growing. Here’s the single best form of OOH advertising – it’s not on any of the lists.
How Much Is Your Company Spending Just to Get Your Ads SEEN (Let Alone Clicked On)?
Over 4000 audience targeting demographic variables and categories can bring your company to the front door of your very best customers and prospects. Learn about how Power Direct utilizes audience targeting to get you the best results.
The battle for new customers is raging! Here are 10 ways to sidestep the battle, get your marketing right in front of your customers, and grow your business.
How do you get them in your store? Use the right media – one that gets anyone’s attention. Here are 9 ways front door media increases retail foot traffic.
