Start Fresh: Ideas for Marketing to the New Year Attitude
1. Start Healthy
Market products that enhance health. The biggest category of sales goes to gym memberships, health supplements, diet plans, and exercise equipment. If you’re in or near these niches, get ready for a New Year’s windfall. Power Direct can help with custom data targeting to make sure you reach exactly who you’re looking for.
2. Start Safe
Market products that promote safety and protection. After the New Year, people start to think about reshaping their lives and protecting their families. It’s a prime opportunity for you to offer your safety product, iPhone case, identity protection service, or password protection app. You’re sure to get your audience’s attention with Power Direct door hangers personally delivered to their front door!
3. Start Neat
Market products that help with organization and productivity. After the hangover clears on January 1st, people are looking for a New Year remedy. Anything from pens and iPads to organization and productivity will appeal in major ways. With a mini billboard on your target’s front door, your message won’t get lost in the New Year’s haze.
4. Start Clean
Market products that facilitate cleanliness. Customers are getting into the cleaning spirit after the holiday buzz wanes. Besides, there’s all that post-party mess to clean up and organize! Make a statement in the new year with targeted door hangers to keep the after-party slump from affecting your brand.